B2idiombusinessIELTS-friendly
raise the bar
USUK
to set a higher standard for quality or performance
The image is the high jump. 'Set the bar high' is similar; 'lower the bar' means accept lower standards.
In context
Their new phone has raised the bar for battery life.
Each year the school raises the bar a little higher for its students.
More idioms about business
- a ballpark figurea rough number that is close to the real amount
- a big playera powerful and important person or company in a field
- a bottlenecka point where progress slows because too much has to pass through it
- a deal breakera fact or condition that makes you refuse to accept an agreement
- a dog-eat-dog worlda situation where people compete hard and will harm others to succeed